Application Design

Here’s a refined description for the Application Design project, highlighting your design decisions and aligning with the Producer/Product Development role requirements:

Project: Social Platform Application Design

Role: Designer

Description: I designed a social platform application with sections devoted to jobs, restaurant recommendations, wanted and sale items, community services, and discussion forums. The primary users of the app are Chinese international students, particularly those from the millennial generation.

Key Responsibilities and Achievements:

• User-Centric Design: Focused on the needs and preferences of Chinese international students, ensuring the platform provided relevant and valuable sections such as job listings, restaurant recommendations, and community services.

• Creative and Visual Design: Applied colorful and cartoonish design elements to attract the attention of millennial users. Utilized vibrant colors and playful illustrations to create an engaging and visually appealing user interface.

• User Experience (UX) Research: Conducted research to understand the target users' preferences and behaviors, ensuring the app's design was intuitive and user-friendly. Gathered feedback through surveys and usability testing to refine the design.

• Technical Skills: Utilized Adobe Creative Suite and other design tools to create high-fidelity mockups and prototypes. Ensured the app's design was both functional and aesthetically pleasing.

• Functionality and Usability: Designed sections to be easily navigable, with clear categorization and accessibility in mind. Ensured that each section of the app met the specific needs of the users, such as job hunting or finding community services.

Key Achievements:

• Successfully created a comprehensive and engaging social platform tailored to the needs of Chinese international students.